Smallknot: Keeping Park Slope From Turning Into One Giant Herald Square.

For New Yorkers like me, who chose to flee fast and far from suburban places where the fanciest restaurants are Olive Gardens, the best coffee is from the Exxon/Mobile station, and all cutting edge clothing is found at The Gap, I've come to appreciate small, locally-owned businesses. Especially the ones in our own neighborhood. 

Smallknot, a new fundraising program, exists to support and help these businesses do what they already do well (just better). Smallknot is an online fundraising system that allows a community to fund growth projects for small businesses with rewards for each donation level, similar to Kickstarter. 

My first question was this: Why would I give a business my hard-earned dinero? 

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