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Monday
Jun162014

Rat Race Comes to Prospect Park (It's a Mad Mad Mad Mad Borough)

Hidden Cash, the Twitter "game" where a San Francisco real estate investor hides money around your city and tweets clues, enticing people to desperately scramble against each other for 50 bucks and a Silver Dollar while tweeting thanks to @HiddenCash for the opportunity, came to Prospect Parkthis Saturday. At first, it looked like the game would be limited to Central Park:

But before long Hidden Cash revealed that 19 envelopes had been hidden in our very own Prospect Park:

Because what people in this neighborhood need is another excuse to compete with each other for no significant gain. Gothamist interviewed the mastermind behind the game, who claims this has no "business motivation," and is purely a way to get people off their asses and outside (I'm paraphrasing). He encourages people who find the envelopes to "pay it forward" -- that is, actually give it to someone else. That sounds reasoble to me; presumably, if you have a smartphone and free time to chase down envelopes of money in places like Prospect Park, you don't actually need $51. Besides, you should be doing it should be for the love of the game, anyway. The love of the game and the love of crushing scavenger-hunting hipsters. 

No word on when, if ever, Hidden Cash will return to Brooklyn. But, I guess, keep your eyes open if racing other people for 51 bucks, bragging rights and retweets are your thing. 

 

 

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